News from AMS
Every month, AMS Sparks features articles from an AMS journal, Journal of the Academy of Marketing Science (JAMS), in a video format in bridging the gap between scientific research and real-world marketing practices. Check out the latest AMS Sparks: Winning Customers’ Minds and Hearts: A Tailored Approach to Retention
AMS Illuminations is a podcast that brings AMS Fellows together and celebrates our vibrant AMS community. It offers listeners the opportunity to connect with fellow AMS members, hearing about their professional journeys, the impactful research they are conducting, and the valuable insights they’ve gathered along the way. Listen to the latest AMS Illuminations here: Podcast Episodes
Registration is open for the AMS Annual Conference in Montreal, Canada, May 21 - 23, 2025!
Registration is open for the AMS World Marketing Congress in Dijon, France, July 1 - 4, 2025!
The Proceedings of the 2024 AMS Annual Conference is now available: Access the Proceedings here